Thai Boon Roong Group (Star Bay Development Co Ltd)
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About Thai Boon Roong Group (Star Bay Development Co Ltd)
Thai Boon Roong Group
Established Cambodian Conglomerate - Star Bay Coastal Development, Sihanoukville
Thai Boon Roong Group is a long-established Cambodian conglomerate. Star Bay Development Co Ltd, under a Thai Boon Roong / Xinghui Property Group partnership, is behind Star Bay, a large-scale coastal mixed-use development in Sihanoukville. Knight Frank confirmed 3 of 10 buildings completed with approximately 1,800 units (H2 2021). Operating stock is visible with active guest reviews and short-stay inventory. Strata title for foreign buyers. Our developer rating: 3.5 / 5.0.
Developer Overview
Thai Boon Roong Group is unquestionably a major Cambodian name with a long-established corporate presence. Star Bay Development Co Ltd appears to sit under a Thai Boon Roong / Xinghui Property Group partnership structure, with Star Bay Development used in market-facing material. The group has a reputation for very ambitious, long-horizon projects.
Knight Frank's H2 2021 Cambodia report confirmed that Star Bay had completed 3 of its 10 buildings, comprising approximately 1,800 units. This is the strongest independent verification of delivery progress. There are live hotel/apartment review pages and current short-stay inventory for Star Bay Residence(s), which strongly suggests operating completed stock rather than a purely theoretical project.
The development is positioned as a large-scale coastal mixed-use scheme in Sihanoukville, offering sea-view residential units alongside commercial and hospitality components. The partially completed, multi-phase nature means investors need to understand which building/phase they are purchasing in and verify current construction status for remaining towers.
Thai Boon Roong Group is the established Cambodian conglomerate. Xinghui Property Group is referenced as a JV partner. Star Bay Development Co Ltd is the market-facing development entity. Verify which entity appears on your SPA and confirm the contractual relationship before purchase.
The Phnom Penh-Sihanoukville expressway opened in 2022, reducing travel time to under 3 hours. The Autonomous Port's container terminal expansion and Sihanouk International Airport's operating international flights support the medium-term investment case, though recovery is not linear. See our Cambodia investment comparison guide.
Developer Rating Breakdown
Overall: 3.5 / 5.0 Significant delivery evidence with Knight Frank confirmation and operating stock. The established conglomerate backing is a positive. However, multi-phase complexity and Sihanoukville market conditions add risk that Phnom Penh products avoid.
Star Bay Projects
Sihanoukville's Autonomous Port is undergoing a major container-terminal expansion, and the Phnom Penh-Sihanoukville expressway (opened 2022) has reduced travel time to under 3 hours. These infrastructure investments support the medium-term investment case alongside tourism recovery. See ownership costs breakdown.
Investment Suitability
Star Bay suits investors seeking higher-volatility coastal exposure who are comfortable with multi-phase ambiguity and do not need the cleaner absorption story of prime Phnom Penh.
Coastal Differentiation
Sea-view product not available in Phnom Penh. Unique Cambodia coastal exposure
Conglomerate Backing
Thai Boon Roong is a long-established Cambodian corporate name
Hard Title
Strata title for foreign buyers above ground floor (70% quota)
Capital Growth Play
Speculative upside as Sihanoukville recovers with infrastructure investment
Strengths & Considerations
- Established conglomerate - Thai Boon Roong is a major Cambodian corporate name
- Knight Frank confirmed - 3/10 buildings, ~1,800 units (H2 2021)
- Operating stock - live guest reviews and short-stay inventory confirm real activity
- Sea-view coastal product genuinely differentiated from Phnom Penh urban condos
- Infrastructure tailwinds - expressway (2022), port expansion, operating international airport
- Sihanoukville market volatility - post-boom recovery is ongoing, not complete Infrastructure investment supports medium-term case but recovery is not linear
- 7 of 10 buildings remain incomplete - multi-phase delivery complexity Purchase in completed towers to eliminate construction risk
- Tourism-dependent rental income is seasonal and cyclical Not suitable as a primary income-dependent investment
- Potential oversupply in Sihanoukville's condo market Star Bay's coastal positioning differentiates from inland urban stock
- Service charges, management company and GRR terms not verified Request all terms in writing before committing
Frequently Asked Questions
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Riel Property is not affiliated with Thai Boon Roong Group, Star Bay Development Co Ltd or Xinghui Property Group. Information compiled from publicly available sources including Knight Frank, Booking.com, Kiripost, RP project listings and Cambodian business media. Sihanoukville market conditions are more volatile than Phnom Penh. All data should be verified independently.
Our rating assesses developers on five criteria. Scores range from 3.0 (heightened due diligence recommended) to 5.0 (outstanding), awarded in half or full increments only.